Social media management is the process of creating content (images/videos and captions with relevant hashtags, etc.) and planning, analysing and interacting with the content posted on social media platforms like Facebook, Instagram, LinkedIn, Twitter, etc. A dedicated social media manager manages the social media accounts of their clients. Nowadays, this can be easily done with the help of handy social media management tools like Hootsuite, Buffer, Agora Pulse, etc. Read here how your business can benefit from a social media marketing company

Social media managers are experts in managing social media activities, from responding to customer comments to developing strategies to publish original content and achieve long-term marketing goals.

Why Social Media Management Is Important

More than 8 million Emirati people are registered on Facebook; 5 million on Instagram and 4 million on LinkedIn, who check their accounts every hour. Social media can reach a huge audience, so it’s worth paying attention to. Engaging with your audience on social media is more important than ever. Customers interact with brands through Twitter, Facebook, Instagram, LinkedIn and other mediums, and they expect fast responses and professional results.

Here’s How Social Media Marketing Can Benefit Your Business

A social media management tool helps you:

• Saves time by scheduling posts in advance, sometimes even planning an entire month.
• Increase your authority by posting multiple times a day on different platforms.
• Understand your audience through Analytics, as they explain who is following you, where they come from, and what they expect from your company.
• Improve customer support by providing them an easy way to inquire about your business on social media, making it easier for you to respond.
• Manage your brand’s reputation by monitoring comments and feedback more closely and responding as soon as possible.
• It drives innovation by encouraging creative collaboration on new platforms for every social media campaign.

How Much Does Social Media Management Cost?

It depends on how many social media accounts you manage and how often. That means how many posts you need to make per week or month. As Instagram Stories become more popular, it can become expensive to create video content to post.

If the cost of social media management is high, we recommend trading time for cost with the following tools: If you have the time, we recommend writing your social media posts yourself, otherwise hire a social media management company to do it for you.

Don’t have time? Talk to us about your social media marketing management and get a quote today. Considering the high cost of sponsored ads, you will find more customers if you put in the time and effort to build your social media presence. We are a social media agency in dubai.